About us

In the Telco-Media convergent world of industry, things are changing dramatically and therefore the reliance on technology towards personalizing the screen experience is multi-fold. Tech Mahindra as a front runner in Media and Entertainment technology brings on board the extensive experience of the industry and also an eco-system of partners whereby addressing the entire value chain of content be it pre, during and post production. Our endeavor is to help our customers deliver the best content experience while ensuring larger revenue realization from it.

Transforming Media Houses
To Embrace
The Future


Telco-Media Convergence with Tech Mahindra Media Play Platform

AI-led Content Compliance Use Cases

Tech Mahindra VU (Video Unlimited) Platform

What to expect

  • Telco-Media Convergence Platform

    Telco’s overall revenues are facing south, as revenues from text and voice calls are going down. Only opportunity for Telcos is to improve ARPU by increasing data and streaming services. Tech Mahindra’s media play platform provides telcos the ability to offer hyper aggregation of OTT, Music, News and online gaming. This provides an opportunity for telcos to acquire broadcast capability for their consumers without building a broadcast engineering function.

  • Post-Production Content Compliance and QC Automation

    Save time and effort in content processing activities like video soft marking, audio conformance, subtitle conformance, audio to sub-title sync check and content regulatory compliance using AI/ML & Next-Gen technologies.

  • VU (Video Unlimited) Platform

    VU helps in processing the content by providing work-order driven workflow automation. It facilitates cloud enabled content processing, packaging and delivery to linear and non-linear distribution channels including cloud playout. Monetizing using ads and marketing, branded entertainment, monetizing on merchandising.

  • Transforming Sports Properties into Digital Media Houses

    Focusing on transforming fan engagement experiences, rights management, creating OTT capability for media houses, smart stadiums and ideas to monetize stadium infrastructure.

  • Digital Content Track and Trace using Blockchain

    Our Digital content track and trace platform provides end to end traceability, revenue management , smart contract, micro payment use cases using Blockchain.

  • Auto Content Creation: Storicool

    A system using UNITY’s development engine where you can make a story come to life by speaking on it. STORICOOL helps content distributors and art studios for whom content creation is a challenge. AI and machines are employed to draw upon a large database of available assets and combine them in a way the machines can automate creation.

  • Transform to Grow with Vlocity Media & Entertainment

    Vlocity Media & Entertainment is a comprehensive suite of omnichannel applications built natively on Salesforce to empower B2C/ B2B sales and service digital life-cycles for PayTV, SatTV, iTV, CableTV, Video and Audio streaming, Broadcaster, Entertainment companies, Publishers, Content and Information Providers, and New Media Disruptors. The solution includes comprehensive sales, marketing, service, enterprise product catalog, CPQ, contract management, order management and analytics applications engineered specifically for media & entertainment providers.

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